LIME aiding victims of Structural Adjustment Programme

Four lucky LIME customers for a six month period will have the burden of their every day living made a little bit easier through LIME’s Structural Adjustment Programme.

The telecom provider in recognition of the challenges that are being faced on a month-to-month basis by its customers has decided to implement a programme to aid them.

The launch of the initiative took place last Friday in the presence of  corporate partners, the Grenville Credit Union, John’s Boutique, Rubis Gas, CK’s Super Value and Country Cold Store.

According to LIME’s Marketing Manager, Rawlston Mitchell the level of prizes that will be given out could see some breathing freely for six months.

“With two weeks left in the month we’re going to have two winners, one every week. At the end of April, we’re going to do a draw where two persons can win themselves $1000 each which will go towards their rent or mortgage and this is going to be compliments LIME,” he said.

“…In the month of May we’re going to have four customers (who) will win themselves groceries compliments the Country Cold Store and CK’s Super Value. We also have Rubis on board so we going to have customers winning up to $500 worth of Rubis gas for their vehicles”, he added.

Mitchell went on to say that during the month of June, four customers will have their Fixed Line, Mobile or Internet bill wiped out, up to the value of $500.

In addition, in July customers will win Carnival packages and tickets to shows, the month of August the focus will be on back to school items and in the month of September, four customers can win new accounts at the Grenville Credit Union for $500 each.




To participate in the promotion customers must pay their Mobile, Fixed Line or Broadband bills in full and on time and they will be automatically entered into the draw to win prizes.

Country Manager of Rubis, Charles Archer said he is pleased to be associated with the campaign.

“We know things are tough, things are tight presently and Rubis is certainly happy that we have a product, our fuel product that will be given out as vouchers that would help whoever the recipients are to make things easier during the month,” he remarked.

Marketing Manager of the Grenville Credit Union, Francis St Hillaire praised LIME for such an initiative.

“It is forward thinking, it is innovative but most importantly in our minds it shows that LIME is a caring corporate citizen because in this difficult time, anything you can give someone to alleviate the economic hardship will be well received”, he said.

General Manager of LIME, Angus Steele said the quality of LIME’s products and services and the satisfaction that customers receive from these products and services are worth more than cash revenue.

“Our aim for this campaign is to adhere to the frequent demands of our customers outside of their telecommunication need. This campaign evolves after witnessing the struggles of many customers to meet their financial requirements”, he said.

“This demonstrates that LIME is more than a good corporate citizen – we’re a company (whose) sole purpose is to improve the life of the people of our tri island state,” he added.

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