SP’s introduces a new brand

Payoli Director Juan David Parayes and SP’s International Ltd. CEO Sebastian Paul (front centre), along with other officials from both companies and the line of products, following the launch recently held at Radisson Grenada Beach Resort

Payoli Director Juan David Parayes and SP’s International Ltd. CEO Sebastian Paul (front centre), along with other officials from both companies and the line of products, following the launch recently held at Radisson Grenada Beach Resort

A new product brand has been introduced to the Grenadian market.

The brand came about as a result of an exclusive distributor agreement signed between the local company, S.P’s International Trading Ltd. and top Malaysian manufacturer of Sealants and Adhesives, PayOli-X’traseal.

The X’traseal brand covers four segments in its product portfolio – Construction & Hardware, Automotive industry, Professional Trade and Industry Users, and Do-it yourself (DIY).

S.P’s International, which is known to be the sole distributor for top brands such as MAG 1 oils and fluids and the ABRO line of products, launched the new product during a ceremony held at the Radisson Grenada Beach Resort, Grand Anse, St. George.

S.P’s Chief Executive Officer (CEO),  Sebastian Paul said the company is committed to meeting the increasing demands of technology by investing in products that provide a competitive edge in the market.

“We are very excited to introduce this new brand to the market, primarily because it gives our consumers broader options not only in quality but in price,” he remarked.

Paul stated that overseas companies are looking for sound, ethical businesses to partner with in Grenada and he is very happy to be chosen to be the exclusive distributor of the product on the local market.

Marketing Manager O’ Neal Peters said that SP’s has noted the “heavy demand for contact cement as we are nearing the kite season” and has been fulfilling these demands with very affordable prices and has maintained these exclusive agreements for over 10 years.

PayOli (Sealants & Adhesive) is headquartered in Miami, Florida to effectively support the X’traseal business in North, Central and South America as well as the Caribbean.

The official launch of the product, sought to demonstrate the trust international suppliers have in local businesses to adequately represent and sell their brand.

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