Real Value – 15 years and growing

RValue -1Like several thousand times before, Real Value IGA Supermarket’s doors opened for business. As is customary by now, customers were already waiting outside, eager to start the day with a snack for breakfast or to simply pick up a couple items before the daily grind.

Fifteen years ago however, things were very different. Back then, the people on the ‘outside’ were more concerned with prophesying the downfall of the latest Hadeed family endeavour. “6 months” was all the time afforded to the business by the man on the street before it would fold.

“Grenada doesn’t need another supermarket” it was said. To be fair, the sceptics were not without reason. Those early days – to put it lightly – were rough.

The Hadeed Family had no prior experience in the supermarket industry, meaning that Real Value faced a steep uphill battle from day one. It wasn’t supposed to be this way.

With the then brand new Spiceland Mall International nearing completion, Hassan Hadeed was faced with a dilemma. The company that was to open a supermarket in the new mall suddenly pulled out at the last minute, leaving a 12,000+ square foot sized hole in the new project.

Adamant that Spiceland Mall International had to have a supermarket, Mr. Hadeed entered the supermarket business and never looked back.

It wasn’t easy. There were a myriad of problems. Importantly, however, they were overcome. Today, Real Value IGA Supermarket has established itself as Grenada’s premier supermarket, ever progressive and forward thinking, with a strong community focus central to its core values.

Fifteen years on, Mr. Hadeed stood on the Supermarket floor ready to address his expectant staff who had gathered to mark the occasion.

RValueAs he began to recall the story of how he and his team got Real Value IGA Supermarket off the ground and turned it into the respected company that it is today, he took a moment to compose himself.




The journey had been difficult, improbable – though never impossible – and the Managing Director was understandably emotional.

The message was clear. Without the staff – the team – all buying into Hassan Hadeed’s vision and philosophy, Real Value IGA Supermarket would not have survived even 15 months, let alone 15 years.

The importance of believing in what you want to achieve and working hard to attain those goals was not lost on those present.

As the ceremony drew to a close, Mr. Hadeed allowed himself a slice of cake:

“Make sure everyone gets a piece,” he said with a smile.

Maybe it was supposed to be this way after all.

Real Value IGA Supermarket would like to thank our staff for their continuing years of service and for their support of the 15th Anniversary celebrations.

In keeping with the community-centric spirit, the Management and staff embarked on a number of community outreach activities,the first of which commenced on Saturday 25th July, 2015 – the staff of Real Value IGA visited the Grand Anse Home for the Aged and planted a kitchen garden. With the help of our suppliers, a donation of fresh
produce and food items were also made to the Home.

On August 15th, the staff of Real Value IGA Supermarket distributed food hampers to 15 vulnerable families from the immediate communities, which were selected with the assistance of the Ministry of Social Development and Housing.

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